Accessibility Watch

Accessibility report for avery.com

Accessibility grade: D
Based on an automated WCAG 2.1 Level AA scan on July 23, 2026.

avery.com does not yet meet WCAG 2.1 Level AA, the accessibility standard written into U.S. and EU law. This automated scan found 10 types of barrier affecting people with disabilities.

On this page, the most frequent barrier is "Some content on the page isn't inside a recognized region (header, nav, main, footer, aside)" — found on 11 elements. In total the scan flagged 22 issues across 10 categories of WCAG 2.1 Level AA.

WCAG 2.1 Level AA is the standard U.S. courts apply under the ADA, and the law across the EU under the European Accessibility Act. These barriers block screen-reader, keyboard-only, and low-vision users — and every one of them is fixable. Here's how.

What needs fixing to meet the standard

An accessibility rule failed on this page.

aria-valid-attr-value · critical · 1 instance

WCAG 4.1.2 (Level A) EN 301 549 Affects screen-reader users

Why it matters: Some users — particularly those using screen readers, keyboard-only navigation, or who have low vision or motor disabilities — may have trouble using this part of the page.

How to fix it: Share the technical rule ID with your developer. They can look up the full fix at https://dequeuniversity.com/rules/axe.

Technical details for your developer →

Some buttons have no description that screen readers can announce.

button-name · critical · 1 instance

WCAG 4.1.2 (Level A) Section 508EN 301 549 Affects screen-reader users

Why it matters: Visual users see an icon (a heart, a trash can, an X), but screen-reader users hear only 'button' — they don't know if it'll favorite a post, delete it, or close a dialog. This is a critical accessibility blocker and a top lawsuit driver.

How to fix it: Every button needs a text label. If you can't put text inside the button (icon-only design), in your platform's button settings look for an 'Aria label' or 'Screen reader text' field — fill it with what the button does ('Close', 'Add to cart', 'Open menu').

Technical details for your developer →

Some images on this page have no description for screen readers.

image-alt · critical · 2 instances

WCAG 1.1.1 (Level A) Section 508EN 301 549 Affects screen-reader users

Why it matters: Blind and low-vision users rely on screen readers to read pages aloud. When an image has no description, the screen reader either skips it entirely or reads out the file name — useless. Missing alt text is the #2 lawsuit-magnet category.

How to fix it: In your site editor, click each image and look for an 'Alt text' or 'Image description' field. Write a short sentence describing what the image shows or what it links to. For purely decorative images (dividers, background flourishes), enter empty alt text or check a 'decorative' box if the platform offers one.

Technical details for your developer →

An iframe (embedded content) has no title.

frame-title · serious · 1 instance

WCAG 4.1.2 (Level A) Section 508EN 301 549 Affects screen-reader users

Why it matters: Screen readers announce frame titles when entering them. Without one, users hear 'frame' with no context.

How to fix it: If using a third-party embed (YouTube, Vimeo, Stripe), most platforms set the title automatically. If yours doesn't, look for a 'Title' or 'Description' field on the embed block.

Technical details for your developer →

An interactive element (link, button) is inside another interactive element.

nested-interactive · serious · 1 instance

WCAG 4.1.2 (Level A) EN 301 549 Affects keyboard-only users

Why it matters: Keyboard and screen-reader users can't reliably reach the inner element. Common in 'card-as-link' designs where a button sits inside a clickable card.

How to fix it: Developer fix: 'avoid putting buttons inside links or links inside buttons; use a single interactive element with internal helpers'.

Technical details for your developer →

Some buttons or links are too small to tap reliably on touch screens.

target-size · serious · 1 instance

WCAG 2.5.8 (Level AA) Affects low-vision and colorblind users

Why it matters: WCAG 2.2 requires touch targets to be at least 24×24 pixels. Small targets are a problem for users with hand tremors, large fingers, or motor disabilities. They're also frustrating for everyone.

How to fix it: In your editor, increase padding around small icon buttons. If your developer is involved, ask them to ensure all interactive elements have minimum 24×24 CSS pixels of clickable area.

Technical details for your developer →

Heading levels skip — for example, an H2 jumps directly to an H4 with no H3 between them.

heading-order · moderate · 2 instances

Affects screen-reader users

Why it matters: Screen-reader users navigate by heading levels. Skipped levels suggest missing content and break the page's outline. Confusing for everyone.

How to fix it: In your editor, find the headings that skip levels and either bump them up to the right level (H4 → H3 if no H2 exists between) or insert the missing level. Headings should follow a logical outline like a document outline.

Technical details for your developer →

The page tells mobile browsers users can't zoom in.

meta-viewport · moderate · 1 instance

WCAG 1.4.4 (Level AA) EN 301 549 Affects low-vision and colorblind users

Why it matters: People with low vision rely on pinch-zoom to read small text. Disabling zoom is a real WCAG failure and a common lawsuit target.

How to fix it: In platform site settings, look for a 'Mobile zoom' or 'Pinch zoom' option and enable it. If your developer added user-scalable=no in a viewport meta tag, ask them to remove it.

Technical details for your developer →

Some content on the page isn't inside a recognized region (header, nav, main, footer, aside).

region · moderate · 11 instances

Affects keyboard-only users

Why it matters: Screen-reader users navigate by these regions. Content outside any region can be missed when skimming.

How to fix it: Developer fix: 'wrap orphaned page content in semantic landmark elements (<main>, <aside>, <nav>) so it's reachable via landmark nav'.

Technical details for your developer →

An element is marked as decorative but is also focusable or has a description — contradictory.

presentation-role-conflict · minor · 1 instance

Affects screen-reader users

Why it matters: Screen readers handle this inconsistently; some announce it anyway, some don't, leaving users with mixed experiences.

How to fix it: Developer fix: 'role=presentation/none cannot coexist with focusability or aria-label'.

Technical details for your developer →

Get compliant, free

The free wcagcheckr browser extension finds every one of these issues on your own pages and gives you the fix recipe for each — at no cost. Run it, fix what it finds, and re-check this page anytime.

Own this site? Fix the issues, then re-scan — this report updates automatically, and comes down entirely once you pass.

Or remove this report without fixing →

This is an automated scan and catches a portion of accessibility barriers; full WCAG 2.1 Level AA conformance also requires manual and assistive-technology testing. See our methodology for what we do and don't claim.

Learn more

How this report was produced

This report is an automated scan of the page as it was publicly served on , using [email protected]. The captured page and these results are sealed with a tamper-evident hash (5617bf6102296fc3…). We report only what the page publicly returned at that time.

This seal is anchored to a trusted RFC-3161 timestamp via freetsa.org on . Independently verify this receipt →

An independent snapshot of this page was also saved to the Internet Archive. View the archived page →