Accessibility Watch › Data Study
Vape And E-Cigarette Shops Accessibility: We Tested 8 Sites Against WCAG 2.1 AA
Web accessibility is a legal requirement — under the ADA in the U.S. and the European Accessibility Act in the EU. We ran an automated WCAG 2.1 Level AA scan on 8 vape and e-cigarette shops to see how the group measures up.
How many vape and e-cigarette shops pass accessibility checks?
75% failed the automated checks (grade C, D, or F). Of 8 sites scanned: 2 scored an A, 1 graded C, 5 graded D, and 0 graded F.
Grades reflect the high-frequency barriers automated scanners most often flag — so an A means a site is clean on those, not that it has zero issues of any kind. Across the full set of WCAG 2.1 AA checks, sites averaged 6 types of barrier.
The most common accessibility failures
| Barrier | Share of sites |
|---|---|
| Some content on the page isn’t inside a recognized region (header, nav, main, footer, aside). | 88% |
| Some text on this page is too light to read against its background. | 75% |
| Heading levels skip — for example, an H2 jumps directly to an H4 with no H3 between them. | 63% |
| Some links have no readable text — usually icon-only links. | 63% |
| A button’s visible text doesn’t match the description it announces to screen readers. | 50% |
| Ensure landmarks are unique | 38% |
| Ensure | 25% |
| This page has no ‘main content’ region marked. | 13% |
| Ensure every ARIA dialog and alertdialog node has an accessible name | 13% |
| Ensure is not used for delayed refresh | 13% |
The most accessible vape and e-cigarette shops
These scored an A — clean on the high-frequency barriers we grade:
- vaporfi.com
- elementvape.com
Methodology
We scanned each site with axe-core 4.11.4 against WCAG 2.1 Level AA, in its default state, and reported automatically-detectable failures. Automated testing catches a portion of accessibility barriers; full conformance also requires manual and assistive-technology testing. See our methodology for details.
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