Accessibility Watch › Data Study
Meal Kit Delivery Services Accessibility: We Tested 5 Sites Against WCAG 2.1 AA
Web accessibility is a legal requirement — under the ADA in the U.S. and the European Accessibility Act in the EU. We ran an automated WCAG 2.1 Level AA scan on 5 meal kit delivery services to see how the group measures up.
How many meal kit delivery services pass accessibility checks?
60% failed the automated checks (grade C, D, or F). Of 5 sites scanned: 2 scored an A, 0 graded C, 2 graded D, and 1 graded F.
Grades reflect the high-frequency barriers automated scanners most often flag — so an A means a site is clean on those, not that it has zero issues of any kind. Across the full set of WCAG 2.1 AA checks, sites averaged 5.6 types of barrier.
The most common accessibility failures
| Barrier | Share of sites |
|---|---|
| Ensure landmarks are unique | 80% |
| Some content on the page isn’t inside a recognized region (header, nav, main, footer, aside). | 80% |
| Some text on this page is too light to read against its background. | 60% |
| A button’s visible text doesn’t match the description it announces to screen readers. | 60% |
| Some links have no readable text — usually icon-only links. | 40% |
| This page has no ‘main content’ region marked. | 40% |
| Some buttons have no description that screen readers can announce. | 20% |
| Some form fields have no label that screen readers can announce. | 20% |
| The page tells mobile browsers users can’t zoom in. | 20% |
| An interactive element (link, button) is inside another interactive element. | 20% |
The most accessible meal kit delivery services
These scored an A — clean on the high-frequency barriers we grade:
- sunbasket.com
- homechef.com
Methodology
We scanned each site with axe-core 4.11.4 against WCAG 2.1 Level AA, in its default state, and reported automatically-detectable failures. Automated testing catches a portion of accessibility barriers; full conformance also requires manual and assistive-technology testing. See our methodology for details.
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